CLIENT
Mala Child & Family Institute
SERVICES
Web Development
Digital & Print Collateral
Transforming mental health care through a creative partnership.
Mala is a psychotherapy clinic located in the metro Detroit area, offering a wide range of mental health services designed to break generational cycles and promote transformative healing. The clinic creates genuine partnerships with clients, crafting treatment plans that are personalized to each individual, not just their diagnosis.
Building genuine connections through user interface.
A primary focus of this ongoing collaboration is updating and enhancing the website's editorial content, user experience, and graphic assets. The goal is to simplify complex information, improve navigation, and ensure the website effectively supports their mission of providing accessible, comprehensive service information.
Hasti R
"As a brand partner, Alyssa has been instrumental in our website revamp and other various projects….Consistency is their strong suit, delivering stunning assets time and time again. Her ability to understand our vision and translate it into beautiful, functional designs has been invaluable.”
To bring these projects to life, we always align with their brand strategy to ensure consistency across all platforms. Here’s a quick breakdown:
THE VISION
To be a trusted leader in mental health and wellness, where innovation and compassion meet to transform lives. Mala is dedicated to providing personalized care that goes beyond just treatment. They guide their clients toward the path of healing, focusing on trauma-informed, neurodiversity-affirming, and culturally sensitive practices.
AUDIENCE
Diverse and family-centric, including children, parents, grandparents, couples, fellow mental health business owners, and individuals across all walks of life. They work with schools, communities, and aspiring clinicians, offering support tailored to unique needs of each client.
POSITIONING
Mala stands apart by offering a holistic, well-rounded approach to mental health and wellness to offer an umbrella of care not found elsewhere. It's more than therapy—it's a collective of services delivered by a multidisciplinary team to provide personalized treatment plans, centered around who their clients are, not just their diagnosis.
PERSONALITY
Compassionate, hopeful, spirited, and inclusive. Their team’s warmth creates an environment where clients feel heard, valued, and empowered, making them a trusted partner in the mental health field.